Purpose Connects People and Process

Inspiring People and Process

Several years ago, I was putting together a presentation about communications and culture and had the realization that purpose is a connection point between culture and operations.┬áThis idea has stuck with me ever since. Working with my clients, I’m now … Continue reading “Inspiring People and Process”

brand purpose and social issues

Advocate or Agnostic: Should your CEO speak up on social issues

Last week, Nike released an ad titled, Dream Crazy, which has sparked new debates around business and social issues. I’ve often found that when a brand makes national news like this, it usually sparks discussions internally among executives and communications … Continue reading “Advocate or Agnostic: Should your CEO speak up on social issues”